Tangoshark is a well-established web design and web development company based in Singapore which has successfully provided innovative and creative solutions to web development needs of various businesses since 2008.
For TravelEasy, our strategy was to turn the usually dry subject of insurance into something that would entertain the target audience. Using cheerful colours and graphics, the campaigns told stories that were easily understood, with benefits communicated clearly and attractively. The campaigns are mostly executed for digital use, which included animated GIFs for network channels, and eDMs which were sent out to existing customers to cross-sell.
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