Tangoshark is a well-established web design and web development company based in Singapore which has successfully provided innovative and creative solutions to web development needs of various businesses since 2008.
The launch of Alfa Romeo’s Giulietta was highly anticipated among the local motoring community. This new car was positioned with a much younger appeal that the brand usually attracts. Thus, we needed a marketing strategy that matched the youthful energy. In addition to online assets to promote the car, we collaborated with a local blogger to produce a video to showcase the car’s performance. This was a successful tactic as the brand enjoyed a strong exposure among the younger audience.
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